Anjana Vas
Product Designer
Anjana Vas
Product Designer
Anjana Vas
Product Designer
Exploring what's next
Hi! I'm
Anjana Vas
a
Product Designer
from
San Francisco
designing AI Agents for work.
Currently the Founding Product Designer at Genmark, building an agentic marketing platform and AI employees with a team of 10.
Software
My creative toolbox
Software
My creative toolbox
Software
My creative toolbox
Figma
Design systems, high-fidelity prototyping
Figma
Design systems, high-fidelity prototyping
Figma
Design systems, high-fidelity prototyping
v0, Lovable, Bolt
Quick prototyping, ideation, iteration
v0, Lovable, Bolt
Quick prototyping, ideation, iteration
v0, Lovable, Bolt
Quick prototyping, ideation, iteration
Adobe Creative Suite
InDesign, Photoshop, After Effects, Premier Pro
Adobe Creative Suite
InDesign, Photoshop, After Effects, Premier Pro
Adobe Creative Suite
InDesign, Photoshop, After Effects, Premier Pro
Resume
My work experience
Genmark
/
01
Leading design for an AI-first marketing platform
Product Ownership:
Designed MVP from scratch using Untitled UI in Figma.
AI Agent Design:
Designed behavior configuration and workspace setup.
Cross-Functional Work:
Deployed MVP with founder, engineers and PM.
Nov '24 - Present
Genmark
/
01
Leading design for an AI-first marketing platform
Product Ownership:
Designed MVP from scratch using Untitled UI in Figma.
AI Agent Design:
Designed behavior configuration and workspace setup.
Cross-Functional Work:
Deployed MVP with founder, engineers and PM.
/3-5 weeks/
Genmark
/
01
Leading design for an AI-first marketing platform
Product Ownership:
Designed MVP from scratch using Untitled UI in Figma.
AI Agent Design:
Designed behavior configuration and workspace setup.
Cross-Functional Work:
Deployed MVP with founder, engineers and PM.
Nov '24 - Present
Acheul
/
02
Shaping outdoor-first AR
Brand positioning:
Shaped the only full-FOV AR for outdoor use.
End-to-end design:
Built first prototype for everyday AR use.
Vision storytelling:
Designed pitch video for investors.
Dec'22-Apr'23, Dec-Oct'24
Acheul
/
02
Shaping outdoor-first AR
Brand positioning:
Shaped the only full-FOV AR for outdoor use.
End-to-end design:
Built first prototype for everyday AR use.
Vision storytelling:
Designed pitch video for investors.
/3-5 weeks/
Acheul
/
02
Shaping outdoor-first AR
Brand positioning:
Shaped the only full-FOV AR for outdoor use.
End-to-end design:
Built first prototype for everyday AR use.
Vision storytelling:
Designed pitch video for investors.
Dec'22-Apr'23, Dec-Oct'24
Scalvy
/
03
Web design for EV powertrain provider
Visual storytelling:
Designed 3D hero in Rhino & KeyShot.
Content design:
Refined value prop and narrative flow.
Full delivery:
Implemented site in Wix.
Sept '23 - Nov '23
Scalvy
/
03
Web design for EV powertrain provider
Visual storytelling:
Designed 3D hero in Rhino & KeyShot.
Content design:
Refined value prop and narrative flow.
Full delivery:
Implemented site in Wix.
/3-5 weeks/
Scalvy
/
03
Web design for EV powertrain provider
Visual storytelling:
Designed 3D hero in Rhino & KeyShot.
Content design:
Refined value prop and narrative flow.
Full delivery:
Implemented site in Wix.
Sept '23 - Nov '23
Tasknova
/
04
Early prototype for AI-powered outbound sales platform
Product design:
Crafted early prototype for AI-powered sales outreach.
Investor demo:
Turned the product from engineer to sales user–focused.
Sept '23 - Nov '23
Tasknova
/
04
Early prototype for AI-powered outbound sales platform
Product design:
Crafted early prototype for AI-powered sales outreach.
Investor demo:
Turned the product from engineer to sales user–focused.
/3-5 weeks/
Tasknova
/
04
Early prototype for AI-powered outbound sales platform
Product design:
Crafted early prototype for AI-powered sales outreach.
Investor demo:
Turned the product from engineer to sales user–focused.
Sept '23 - Nov '23
FAQ
Got Questions?
Got Questions?
01/
What are your strengths?
I’m good at owning projects, researching and prioritizing and designing in ambiguity. Having been the sole designer in startups, I thrive on big-picture product thinking and have worked closely with engineers and PMs to balance vision and MVP feasibility. More importantly, I'm good at hosting game nights and building relationships with the team.
02/
What's a mistake you've made and learned from?
At Genmark, I spent a month working on a marketing agency website that never launched. I designed a clean version in a week, but the marketer made drastic visual changes - red outlines on green buttons, oversized elements, inconsistent type - that clashed with the design. We kept undoing each other’s work, which drained time and motivation. My mistake was letting this go on for a month. It would've been better if I advocated for dividing roles earlier - he owns content, I own visual design. I hesitated in telling him he shouldn't own visual design because I didn’t want to be rude. Now I’ve learned that being direct and coming from a good place is sometimes the kindest and most productive thing you can do for a team. It protects time, energy, and outcomes.
03/
How do you collaborate with teams?
I’ve worked with PMs and founders to define MVP scope, shape product strategy, and prioritize. With engineers, I keep design 2 weeks ahead and adapt designs based on technical constraints. I value shared ownership - building the product together not really handing things off.
04/
What kind of roles are you looking for right now?
I’m especially drawn to agentic products and tools that rethink old workflows with new AI capabilities.
01/
What are your strengths?
I’m good at owning projects, researching and prioritizing and designing in ambiguity. Having been the sole designer in startups, I thrive on big-picture product thinking and have worked closely with engineers and PMs to balance vision and MVP feasibility. More importantly, I'm good at hosting game nights and building relationships with the team.
02/
What's a mistake you've made and learned from?
At Genmark, I spent a month working on a marketing agency website that never launched. I designed a clean version in a week, but the marketer made drastic visual changes - red outlines on green buttons, oversized elements, inconsistent type - that clashed with the design. We kept undoing each other’s work, which drained time and motivation. My mistake was letting this go on for a month. It would've been better if I advocated for dividing roles earlier - he owns content, I own visual design. I hesitated in telling him he shouldn't own visual design because I didn’t want to be rude. Now I’ve learned that being direct and coming from a good place is sometimes the kindest and most productive thing you can do for a team. It protects time, energy, and outcomes.
03/
How do you collaborate with teams?
I’ve worked with PMs and founders to define MVP scope, shape product strategy, and prioritize. With engineers, I keep design 2 weeks ahead and adapt designs based on technical constraints. I value shared ownership - building the product together not really handing things off.
04/
What kind of roles are you looking for right now?
I’m especially drawn to agentic products and tools that rethink old workflows with new AI capabilities.
01/
What are your strengths?
I’m good at owning projects, researching and prioritizing and designing in ambiguity. Having been the sole designer in startups, I thrive on big-picture product thinking and have worked closely with engineers and PMs to balance vision and MVP feasibility. More importantly, I'm good at hosting game nights and building relationships with the team.
02/
What's a mistake you've made and learned from?
At Genmark, I spent a month working on a marketing agency website that never launched. I designed a clean version in a week, but the marketer made drastic visual changes - red outlines on green buttons, oversized elements, inconsistent type - that clashed with the design. We kept undoing each other’s work, which drained time and motivation. My mistake was letting this go on for a month. It would've been better if I advocated for dividing roles earlier - he owns content, I own visual design. I hesitated in telling him he shouldn't own visual design because I didn’t want to be rude. Now I’ve learned that being direct and coming from a good place is sometimes the kindest and most productive thing you can do for a team. It protects time, energy, and outcomes.
03/
How do you collaborate with teams?
I’ve worked with PMs and founders to define MVP scope, shape product strategy, and prioritize. With engineers, I keep design 2 weeks ahead and adapt designs based on technical constraints. I value shared ownership - building the product together not really handing things off.
04/
What kind of roles are you looking for right now?
I’m especially drawn to agentic products and tools that rethink old workflows with new AI capabilities.